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SEVEN FRIDAY

A Swiss watch brand founded in Zurich in 2012, SevenFriday has redefined contemporary horology with its industrial-inspired designs. Known for distinctive cases that blend square and round elements with visible mechanical movements, each timepiece is a bold statement of originality. Beyond watches, SevenFriday has evolved into a global lifestyle brand embracing innovation and creative expression.

MORE ABOUT THE BRAND

SevenFriday is a Swiss luxury lifestyle brand founded in Zurich in 2012 by Daniel Niederer with a vision to shake up traditional watchmaking through bold, industrial-inspired timepieces. Its watches are known for distinctive cases that fuse square and round elements, multi-layered dials, and visible mechanical influences, creating a standout aesthetic admired by design-minded collectors.